Abigail Dunne

Senior Paid Search Manager, iCrossing UK

Abigail’s results laden her with success. She saved a client impressive sums in branded search spend since July 2020, built a strategy that tapped into Google’s new structure driving +34% revenue growth YoY and streamlined optimisation KPIs generating 339% growth across client account opens and revenue. She was also one of the first to adopt image extensions, driving a 216% increase in CTR vs. sitelinks.