Victoria Murden

CMO , Herdify

As the CMO for Herdify, I am proud to be part of the leadership team of a first-to-market business that is changing the way that my peers think about performance marketing. My career began in journalism before I moved across to Marketing as a Producer for the global travel deals publisher, Travelzoo. I then spent some time with the BBC, helping to define the strategy around branded content, before moving to Red Carnation Hotels as the global Marketing Director.