Oliver Shayer

Omni-Media Director, Boots

Ollie has been working in media for the last 18 years in FMCG, retail and pureplay e-commerce across the EU, US, LATAM and APAC regions. Currently, Ollie is the Omni-Media Director for Boots UK and ROI, with a focus on the implementation of an Omni-Channel, consumer-centric agenda‚ with responsibility for both our consumer media agenda and also their retail media group‚ Boots Media Group.

"The PMW 30 under 30 is an exciting opportunity to showcase the incredible performance talent that we have in the UK, with performance marketing only increasing in interest for companies this is a great chance to celebrate and identify the very best talent, it is also a chance to build your network by connecting with like-minded talented performance marketers."